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About Us

Where it all began...

How did we start, like all business do (we think) from a kitchen table to a laptop on the beach tapping into free Wi-Fi. Born from a holiday to Turkey, into an idea formulated from lots of coffee. It’s a journey that’s seen thousands of beach people embrace our products across more and more sand every day, to which, we are thrilled to be a part of. The message is simple “Beach More” and your towel will take care of the rest.

Our story

August 2014

Turkey Holiday

September 2014

Fell in love with Turkish Towels

December 2014

First sample arrives

March 2015

More samples arrive

June 2015

Coffee, Coffee, Coffee

October 2015

Too hard – Take a break

October 2016

First Towel ships out to Blair

March 2017

50 styles of Towels available

August 2017

100 styles of Towels available

December 2017

Thousands of happy customers

May 2021

Launched our new website

September 2022

Moved warehouse out of the garage


Still falling in love with Turkish Towels

More than a towel

Made in Turkey

We source the finest materials and use only 100% Turkish Cotton straight from the natural source. Nothing added or compromised just amazing soft cotton.


OEKO-TEX certified yarns, hand twisted tassels, pre-washed all whilst passing along 4 high quality control touchpoints, before it arrives into your letterbox.


If you don’t love our products you can keep it for free. If you change your mind or simply want to return your beautiful towel, our 60 Day hassle free returns are also available


From materials to packaging less is more throughout our whole business to protect the very beaches we send to.

Our towel lovers say...

Top quality and gorgeous. I'm so happy with the towels I just purchased. Beautiful colours and so soft.

Christine O

Best Turkish towels, beautiful soft fabrics and quick postage. Always reliable . Thank you


Best travel item & great investment in travel comfort, versatility and convenience. Travelling in the tropics, I'm wearing it, sleeping under it and using it as a pillow and neck roll. Love it!

Rosalind M

Probably my most favourite thing I own at the moment I have used it as a warm scarf, beach towel, blanket, the perfect accessory and travel companion!

Judith S

Get 10% OFF your first Turkish towels order

We love everything about turkish towels, water, beach and everything that rhymes with sand.

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